Selecting the right web developer or marketing company is critical to a successful outcome. How does a business owner make the right choice? Whether you rely on an internet search or a referral from someone you trust, being informed is the ultimate advantage. Once you have researched various web designers, programmers and developers, you will…
Most business owners have learned the hard way that blind trust is not good for business. Employees, vendors and even customers can be trusted – to a point. Trust, but verify is the mantra. Yet, it’s surprising how many business managers are willing to relinquish control of vital corporate assets. Specifically, this post addresses the…
Image via Wikipedia Search engine rankings Search engines have changed small business, by gathering important data about the products and services people are trying to buy. In the previous fifty years this important data was only available to large corporations who could afford to spend millions on surveys and focus groups. Small business owners were…
If you are a business owner, you are almost certainly in one of the first two categories below: 1) We don’t need social media! It’s a fad (probably the same people that said five years ago “we don’t need a website, it’s new-fangled*) 2) Why doesn’t this social media stuff work?! Answer: There are lots…